Tag: Miami Heat


MIAMI HEAT LAUNCH “BLACK TIE” UNIFORMS INSPIRED BY FORMAL WEAR

Posted on January 21st, by HeatherZeller in BLOG. No Comments

NBA players are notorious for their off-court style statements, and that interest in fashion has now been integrated into on-court apparel. One of the league’s most stylish teams, the Miami Heat, revealed “Black Tie” themed uniforms. The look merges men’s fashion and athletics, in an effort to make players look like they are dressed in formal wear. The gear was created to resemble a deconstructed tuxedo, with black and white hues and color blocking techniques. For details on how the “Black Tie” concept came to life, watch the footage here.

The Heat players also took part in a corresponding campaign, shot by TrickProductions and styled by Calyann Barnett, who works with Dwyane Wade. The images features athletes like Wade, Chris Bosh and Chris Andersen, each showcasing the new uniforms alongside formal wear. The teammates are dressed tuxedos from Perry Ellis, shoes from Del Toro Shoes, and accessories from The Tie Bar and Title of … Read More »



RETAILERS DESIGN NEW TEES TO COMMEMORATE LEBRON JAMES’ RETURN TO CLEVELAND

Posted on July 13th, by HeatherZeller in BLOG. No Comments

LeBron James announced “I’m Coming Home” to the Cleveland Cavaliers and the news has been marked by a surge in LeBron-themed t-shirt styles. Retailers were quick to release an array of merchandise, complete with clever taglines and creative artwork. The apparel is flying off shelves, as Cleveland fans are now gearing up for a highly-anticipated NBA season.

Many Cavs fans are still seeking ways to repurpose their previously damaged LeBron jerseys, while others are grabbing these new styles. Cleveland-based clothing company, Fresh Brewed Tees, designed “For6iven” shirts before LeBron had officially declared his return. Several other companies are commemorating the homecoming with their own clothing creations. Below is a recap of the fashions:

Fresh Brewed Tees (shop all styles here):

GV Art + Design (shop all styles here):

Just One (shop all styles here):

Cleveland Clothing Co. (shop all styles here):

Kyluminati (shop all styles here):

Homage (shop here):

NBA Store (shop all styles here):

 

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LEBRON JAMES DEBUTS LIMITED-EDITION AUDEMARS PIGUET TIMEPIECE

Posted on October 1st, by HeatherZeller in BLOG. No Comments

LeBron James was first tapped as an Audemars Piguet brand ambassador in 2011. The latest joint venture from the Miami Heat forward and the luxury watchmaker is a new, limited-edition timepiece. Called the “Royal Oak Offshore Chronograph Lebron James,” the accessory boasts an 18-karat pink gold case, a grey patterned dial and a crocodile strap. LeBron’s signature is printed in blue on the sapphire crystal, titanium bezel. Only 600 of the watches were made, with a $51,500 price tag.

James, who is an avid watch collector, was heavily involved in the design process. When describing the concept behind his new timepiece, he told WWD:

“I tried to do something different with a cool factor, like what Beats by Dre did for headphones. The Royal Oak is my favorite style because it allows you to wear a suit, sweats or swim trunks, and … Read More »



DWYANE WADE HOSTS “A NIGHT ON THE RUNWADE” FASHION SHOW

Posted on September 30th, by HeatherZeller in BLOG. No Comments

Dwyane Wade recently hosted his second annual “A Night On The Runwade” fashion show, a charity event to benefit Wade’s World Foundation. The show was presented by Neiman Marcus Coral Gables and watchmaker Hublot, for which Wade is a brand ambassador. Hosted by fashion correspondent, Jill Martin, and news anchor, Louis Aguirre, the runway show highlighted the latest Fall collections from Neiman Marcus. Included among the athletes in attendance were Wade’s teammates Mario Chalmers and Michael Beasley, and former Heat player, Alonzo Mourning.

Wade continues to build a business around his fashion interests outside the game. He has teamed up with The Tie Bar to launch “The Gentleman Collection By Dwyane Wade,” a capsule collection that will include 30 bow ties, 15 neckties, 15 pocket squares, and additional men’s accessories like tie bars and cuff links. “A Night On The Runwade” also … Read More »



MIAMI HEAT AND MIAMI CITY BALLET TEAM UP FOR NEW CAMPAIGN

Posted on February 11th, by HeatherZeller in BLOG. No Comments

To celebrate 25 years of basketball and ballet, the Miami HEAT and the Miami City Ballet have come together for a new campaign. The team’s top stars, Dwyane Wade and LeBron James, were paired with Miami City Ballet Principal Dancers, sisters, and Miami natives Jeanette and Patricia Delgado, for a series of photos. The images will serve as a centerpiece of a local and national campaign to promote the arts scene on Miami’s Biscayne Boulevard, and to highlight the world-renowned Miami City Ballet.

“Ballet and basketball are both about grace under pressure and the pursuit of perfection,” said Miami City Ballet Artistic Director Lourdes Lopez. “No Miami City Ballet dancer stands alone just as HEAT players can’t win alone. It requires team work—and that’s Miami! We are talking about tremendous pride in the place we call home and being the best together.” 

The … Read More »



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