Tag: golden state warriors
Steph Curry joins the roster of NBA athletes who serve as the face of a fashion company. EXPRESS has signed the Golden State Warriors guard as a brand ambassador. Beginning in March 2015, Curry will appear in campaigns for the retailer.
“We are thrilled to be associated with one of the most respected NBA players of all time. Stephen personifies the hard working ethic and the dream big mindset of our customer,” said David Kornberg, president of EXPRESS. “On and off the court, Stephen fits perfectly with our goal of bringing the best fashion to our customers, allowing them to express their dynamic, individual styles with confidence.”
According to GQ, the signing of Curry marks the first men’s brand ambassador in the company’s 30 year history. He joins Kate Upton, who currently serves as the female face of EXPRESS.
“For me, EXPRESS has always been my go-to, authentic … Read More »