Tag: Adidas


FASHION DESIGNERS CUSTOMIZE BRAZUCA WORLD CUP SOCCER BALLS FOR CHARITY

Posted on June 23rd, by HeatherZeller in BLOG. No Comments

Earlier this year, couture-themed football helmets were created in celebration of Super Bowl XLVIII. In similar fashion, a range of high-end designers have put their aesthetic spin on soccer balls, to coincide with the World Cup. LUISAVIAROMA.com, an online luxury fashion destination, teamed up with adidas and top designers on the charitable collaboration. The fashion houses customized the Brazuca, the official match ball of the 2014 FIFA World Cup.

The participating designers include Balmain, Dolce & Gabbana, Emilio Pucci, Etro, Giuseppe Zanotti, MCM, Missoni, Rick Owens, Roberto Cavalli, Salvatore Ferragamo, Viktor & Rolf, and more. The soccer balls double as works of art, as gold metal plates, snakeskin, sequins, rhinestones, embroidery, and reconstructed jerseys were among the materials used as decoration. As LUISAVIAROMA.com explained:

These masterpieces will be auctioned on eBay, starting in June and continuing throughout the World Cup Finals. All proceeds … Read More »



ADIDAS UNVEILS NEW NBA ON-COURT APPAREL COLLECTION

Posted on October 16th, by HeatherZeller in BLOG. No Comments

To coincide with the start of the 2013-2014 NBA season, adidas has debuted a new line of on-court gear. The “NBA On-Court Collection” will outfit players from all 30 teams. The featured fashions include the On-Court Warm-Up Jacket and Pant, Varsity Warm-Up Jacket, Long-Sleeve Shooting Shirt and Short-Sleeve Shooting Shirt.

The league boasts a range of athletes already known for their off-court fashion game. The new items now bring some style to the hardwood, merging performance innovations with current trends. The collection is available at NBAStore.com. Scroll through to check out the new designs:

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In addition to the gear, the NBA unveiled a new spot dubbed “BIG is On,” to celebrate the upcoming season. With background music “This Little Light of Mine” by The Steeles, the video spotlights the NBA’s rising stars, as they turn on the lights around the league to tip-off … Read More »



NBA FEET: COLORFUL NEW KICKS FOR ALL-STAR WEEKEND

Posted on January 22nd, by HeatherZeller in BLOG. No Comments

In celebration of NBA All-Star weekend, the league’s top players will lace-up in a new crop of special-edition sneaker styles. This year’s colorful creations will clash with the royal blue (East) and red (West) uniforms, but will no doubt place the fashion focus on players’ footwear. As with the All-Star uniforms, shoes were designed with Houston, the host city for this year’s game, in mind. Here’s a rundown some of the sneakers you’ll see on court:

Nike’s All-Star 2013 collection features new releases for LeBron James, Kobe Bryant and Kevin Durant. The specially designed sneakers take inspiration from Houston’s tie to space exploration. In keeping with that theme, aesthetic embellishments include bold colorways and details reminiscent of constellations and meteors, bringing the space concept to life. Each player was assigned his own Houston “mission” on which his shoes are based. The Nike Basketball … Read More »



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