INSIDE THE 2015 NFL WOMEN’S, MEN’s & TWEENS/JUNIORS APPAREL CAMPAIGNS


Posted on August 5th, by HeatherZeller in BLOG.

INSIDE THE 2015 NFL WOMEN’S, MEN’s & TWEENS/JUNIORS APPAREL CAMPAIGNS

The sixth installment of the NFL Women’s Apparel campaign will feature a fresh crop of famous faces, including actresses, bloggers, supermodels, and fashion designers, who are also devoted NFL fans. Among those in the latest lineup are Jamie Chung, Alyssa Milano, Dascha Polanco, Erin Heatherton, and Tika Sumpter. Madison Pettis will serve as the face of the NFL Tweens/Juniors campaign, which celebrates its third year.

In addition, Tavia and Gracie Hunt (Family of Kansas City Chiefs Chairman & CEO Clark Hunt), Suzanne Johnson and Sasha Ircha (Family of New York Jets Owner, Woody Johnson) and Tanya, Brittanie and Tiffanie Snyder (Family of Washington Redskins Owner, Daniel M. Snyder) join the NFL Women’s and Tweens/Juniors campaigns again to stylishly represent their teams. 

This season, the league has also tapped Super Bowl XLIX champion Julian Edelman of the New England Patriots and Super Bowl XLV champion Jordy Nelson of the Green Bay Packers, to headline the Men’s Apparel campaign. The Women’s, Men’s and Juniors ads follow the same format as in recent years, pairing team merchandise with everyday wear, to showcase the versatility of the NFL’s expanded offerings.

Celebrity stylist, Kate Young, curated the looks for NFL Women’s Apparel’s print advertisements, pairing pieces like a studded team tee with a skirt and heels. NFL Men’s Apparel celebrity stylists, Jace Lipstein of Grungy Gentlemen and Stephanie Higgs created looks for Nelson and Edelman, respectively. Both players will serve as fashion ambassadors throughout the season, showcasing how fashion and football go together every day.

The Fall apparel is now available at the NFL Shop here. Check out a behind-the-scenes look at the photo shoots below:

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