STEPH CURRY IS THE NEW FACE OF EXPRESS
Steph Curry joins the roster of NBA athletes who serve as the face of a fashion company. EXPRESS has signed the Golden State Warriors guard as a brand ambassador. Beginning in March 2015, Curry will appear in campaigns for the retailer.
“We are thrilled to be associated with one of the most respected NBA players of all time. Stephen personifies the hard working ethic and the dream big mindset of our customer,” said David Kornberg, president of EXPRESS. “On and off the court, Stephen fits perfectly with our goal of bringing the best fashion to our customers, allowing them to express their dynamic, individual styles with confidence.”
“For me, EXPRESS has always been my go-to, authentic brand that I can relate to personally,” Curry said. “I’m excited to be a part of a brand that offers great fashion that is accessible to all of my fans.”