CRISTIANO RONALDO PARTNERS WITH RANKIN ON NEW CR7 UNDERWEAR CAMPAIGN


Posted on August 4th, by HeatherZeller in BLOG.

CRISTIANO RONALDO PARTNERS WITH RANKIN ON NEW CR7 UNDERWEAR CAMPAIGN

Cristiano Ronaldo has unveiled his second CR7 Underwear range. The latest collection includes briefs, trunks, long johns and socks, featuring vibrant color ways and graphics. To coincide with the new launches, Ronaldo partnered with fashion photographer, Rankin, on a new campaign.

As part of the Rankin x Ronaldo for CR7 Underwear collaboration, the footballer modeled designs from his new range, and the images were projected onto iconic landmarks in seven cities across the globe. Among the featured spots were the Arco Della Pace in Milan, Waterloo Station in London and Bowery in New York, as well as locations in Paris, Berlin, Lisbon and Madrid. Below is a preview:

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(photos via uk.eurosport.yahoo.com)

The new collection is currently available at CR7Underwear.com. Check out Ronaldo’s campaign shots below, as he showcases the updated CR7 Underwear offerings:

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