KRISTIN CAVALLARI CURATES JUNK FOOD & NFL WOMEN’S APPAREL “NFL ELEMENTS” FASHION WEEK SHOW


Posted on September 12th, by HeatherZeller in BLOG.

KRISTIN CAVALLARI CURATES JUNK FOOD & NFL WOMEN’S APPAREL “NFL ELEMENTS” FASHION WEEK SHOW

Fashion and football collided on the runway at Style360, during Fashion Week in New York. The NFL Women’s Apparel and Junk Food “NFL Elements” show was curated by Kristin Cavallari, wife of Chicago Bears quarterback, Jay Cutler. Cavallari’s gridiron garb offered a stylish spin on standard gameday designs.

The fashion show incorporated elements of the game experience, including referees, marching band members, and a catwalk that mimiced a football field. The presentation was divided into “4 Quarters,” with fashions for all 32 teams represented on the runway.

Cavallari’s capsule collection merged sports-inspired influences like deconstructed jerseys, athletic stripes and logos, with feminine, contemporary silhouettes, including maxi dresses, form-fitting mini dresses, oversized boyfriend shirts, and cropped sweaters and tees. Team colors were showcased through embellishments such as 90’s-style puffed shoulders, color-blocking techniques, and edgy, distressed graphics. Each of the fashions infused Junk Food Clothing’s vintage vibe as well.

Interpreting football gear as high-fashion has been a running theme, as it relates to this season’s female offerings and the NFL Women’s Apparel marketing campaign. Cavallari’s Junk Food creations further supported the idea that football and fashion enthusiasts can root for their team, while showcasing their personal style. On hand to view the designs were Suzanne Johnson, NFL Women’s Apparel ambassador and wife of New York Jets owner, Woody Johnson, and 2013 Creative Fashion Director, Phillip Bloch.

Kristin’s curated styles were designed specifically for the runway, but fans can visit here to view Junk Food Clothing’s current collection of NFL fashions. Check out some of of the chic, team-inspired outfits below:

(Photo Credit: Tom Concordia, Getty Images)

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