ZARA PARTNERS WITH THE NBA TO LAUNCH A COLLECTION OF BOYS T-SHIRTS
The NBA has teamed up with fashion retailer, Zara, to create a global collection of boys t-shirts across the Americas, Europe, the Middle East, Africa and Asia. The gear, available for boys ages 3-12, will feature designs for the Boston Celtics, Brooklyn Nets, Chicago Bulls, Los Angeles Lakers and Miami Heat. This marks the first time the company is partnering with a North American sports league.
According to Salvatore Larocca, NBA Executive Vice President, Global Merchandising Group:
“Zara is a global leader in the fashion industry and through this partnership, we will have the ability to offer great new products to our growing international fan base. This new collection offers a stylish and casual way for our young fans around the world to show their passion for the NBA.”
The exclusive line is available at Zara stores and at Zara.com. Check out some of the featured styles below, which retail for $17.90.