Posted on January 30th, by HeatherZeller in BLOG, GEAR.


Sports fan gear for men and women has received a fashion overhaul in recent years. Fans are now seeking stylish alternatives to standard team threads. To commemorate this year’s Super Bowl, brands have developed limited edition apparel collections with an array of colors and design options. Items appeal to both sports enthusiasts and fashion enthusiasts alike. Here’s a breakdown of Super Bowl XLVII merchandise:

NEW ERA: New Era, the official on-field cap of the NFL, released a Super Bowl XLVII themed headwear collection. Caps in 9FORTY, 39THIRTY and 59FIFTY models feature a wide range of colors, fonts, logos and textures to honor the big game and host city, New Orleans. View the collection here.

JUNK FOOD CLOTHING: Junk Food Clothing is known for its soft, comfortable tees featuring vintage graphics. The brand expanded its NFL collection to include special edition Super Bowl XLVII tees for men and women. The gear boasts unique, retro designs such as dueling Ravens and 49ers helmets. View the collection here.

47 BRAND:  47 Brand offers a wide range of retro-inspired sports apparel options. In honor of the Super Bowl, the company has released a new selection of throwback looks. Among the featured styles are track jackets, pullovers, tees and caps, featuring the Super Bowl XLVII logo. View the collection here.

To celebrate the Super Bowl battle between Ravens and 49ers head coaches and brothers, John and Jim Harbaugh, the company also developed a special “Super Bro” t-shirt. View the tee here.

MEESH & MIA: Meesh & Mia, in collaboration with the NFL, has launched an exclusive Super Bowl XLVII collection. The company’s offerings add an element of glamour and sophistication to gameday attire. The limited edition line ranges from denim jackets to snakeskin leggings to dresses. Items are embellished with details such as crystals and faux fur. View the collection here.

TOUCH BY ALYSSA MILANO: The Touch By Alyssa Milano line offers fashion-forward, team-themed women’s gear. Now the brand has designed a special tee in honor of the big game. The Super Bowl XLVII short-sleeve shirt features an allover burnout pattern, contrast-colored sleeve stripes and distressed Super Bowl XLVII graphics. The bright blue hues are the perfect finishing touch. View the tee here.

NIKE: Nike, the official outfitter of the NFL, commemorates Super Bowl XLVII with a range of classic, black and white styles. Baseball tees, v-neck tees, hoodies and jackets are among the featured pieces. View the collection here.

THE STARTER JACKET (G-III BY CARL BANKS): With the help of Carl Banks, former NFL player and G-III Sports President/Founder, The Starter Jacket will be making a comeback during Super Bowl weekend. Starter and G-III will revive this iconic piece of sports fashion. Banks will unveil the new NFL line to retailers and press days before Super Bowl XLVII in New Orleans, and the consumer launch will take place fall 2013 for back to school season.

(photo via freshnessmag.com)

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