MEESH & MIA LAUNCHES SUPER BOWL XLVII APPAREL COLLECTION
The NFL’s continued efforts to market to female fans has included a surge in fashion-forward women’s apparel and accessory offerings. With the Super Bowl just around the corner, the league continues to tackle the challege of fusing sports and style in its football-themed apparel. Whether you’re heading to New Orleans for this year’s Super Bowl or throwing the ultimate Super Bowl Sunday party, there’s a new range of high-fashion football attire that will let fans showcase their femininity and celebrate the big game. This year, apparel company Meesh & Mia, in collaboration with the NFL, has launched an exclusive Super Bowl XLVII collection.
Meesh & Mia is known for its officially licensed collegiate clothing range, a line that allows women to flaunt their team spirit and their individual sense of style. The company’s approach to fan gear design includes sourcing current fashion trends and merging those style elements with team colors and logos for chic, sophisticated game day apparel. The same approach holds true as the company launches its Super Bowl XLVII themed collection.
This limited edition line features jackets, vests, tops, dresses and leggings mixed with high-fashion details such as faux fur, crystal embellishment and snakeskin fabric featuring a stylish representation of the Super Bowl XLVII logo. Apparel is available for purchase at NFLshop.com, LIDS.com and MeeshandMia.com. The line will also be showcased at the NFL Experience and the NFL Style Lounge in New Orleans during the week of Super Bowl XLVII.
Stay tuned for additional styles as the Super Bowl XLVII participating teams are announced. Check out a preview of the current offerings below: