QUIKSILVER UNVEILS NBA BRANDED BOARDSHORTS
The NBA season has ended but Quiksilver is offering fans a way to showcase their team support this Summer. The surfwear company has inked a merchandising deal with the league to develop an exclusive collection of boardshorts. This is not the brand’s first foray into sport-themed fashions. They previously teamed up with the NFL on a similar range of licensed men’s surf trunks.
“Quiksilver is excited for the opportunity to partner with the NBA on a boardshort offering basketball fans the opportunity to showcase their fandom on the street as well as the beach,” said Bob McKnight, Quiksilver CEO. “At Quiksilver, we are committed to providing the best surf apparel for the finest athletes in our sport-and now we can extend that quality to basketball fans across the country who want to support their favorite teams all year long.”
The gear is made of the company’s “Diamond Dobby DLX” technical fabric and features team logos and colorways. The NBA squads offered in the initial collection include: Los Angeles. Lakers, Miami Heat, Dallas Mavericks, Boston Celtics, Chicago Bulls, New York Knicks and Orlando Magic. The shorts retail for $65 and the line is available at Quiksilver locations, Quiksilver.com and will eventually be sold at NBAStore.com.
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