Posted on April 16th, by HeatherZeller in A GLAM SLAM U, BLOG.


The Oregon Ducks push the college fashion envelope each season, cementing their status as the leader in flashy on-field attire. But other schools have quickly followed suit, with a belief that trendy uniform designs can give teams a recruiting edge. Missouri is the latest school to raise their style game. Fans won’t see patterns as wild as those on Maryland’s Under Armour football uniforms or colors as bold as Baylor’s neon green basketball uniforms from adidas. The Tigers worked with Nike on a re-branding initiative that centered around a modern new look.

Missouri unveiled new gear for a range of sports programs including football, men’s and women’s basketball, volleyball and soccer for the 2012-13 season. During the unveiling, which took place at halftime during the football team’s Black & Gold Spring Game, student-athletes representing each of the five teams were on hand to model the new uniforms. Each uniform now incorporates consistent use of colors, logos, lettering and numbering.

Don Barnes, Director of Equipment Operations said: “With Nike’s help we have been able to develop brand guidelines that honor our traditions and also reinforce consistency across all athletics. It was important to keep the Tiger at the forefront while creating consistency across our colors, fonts and numbering and we take great pride in unveiling the first five teams today that embody these important changes.”

While creating the gear, Missouri and Nike were “devoted to maintaining an appreciation for the traditions of the past, while positioning the athletics program for the future.” Among those breaks in tradition was the removal of the block “M” that had been on the team’s football helmets.

For a closer look at the new uniforms, check out the photos below. Additional details on the gear can be found here.

(photos via MUTigers.com)

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