BONOBOS CELEBRATES MARCH MADNESS WITH BREAKAWAY BRACKET CHINOS
Bracket busting games are inevitable during each NCAA Tournament forcing college basketball fans to fill out multiple combinations of brackets. Keeping track of all picks can be a difficult task so New York-based menswear company, Bonobos, developed a stylish solution. The company has added some March Madness flair to their offerings with a unique bracket-inspired fashion. Bonobos offers tear-away chinos that feature blank tournament brackets on the inside pockets. The company first debuted the pants last season and brought them back for a second run.
In addition to the pants, Bonobos also partnered with NBA All-Star Deron Williams earlier this month to celebrate March Madness. Fans had the opportunity to engage in a “Bracket Challenge” with Williams to see who is more successful in their tournament selections. Those will a final overall score that tops his will be entered to win a Bonobos Foundation Suit.