BEHIND-THE-SCENES: GERARD PIQUE’S NEW H.E. BY MANGO CAMPAIGN SHOOT
Gerard Pique scored the role of “MANGO Man” last year when he was tapped as the face of the company’s menswear line, H.E. by MANGO. Now the Spanish footballer is back for another season. MANGO first launched it’s men’s line in 2008 but Pique was the first athlete to be associated with the fashions. Pique represented the type of man that the brand hoped to target: “young, with personality, casual, and with his own style.”
The newest H.E. campaign showcases Pique in a variety of dapper ensembles from MANGO’s Spring/Summer 12 collection. Sporting a perfectly coiffed mane, Pique posed in everyday classics from chunky knit cardigans to casual jackets, as well as a range of dressier suits and colorful accessories. To check out the full S/S12 collection, visit here. Here’s a preview:
Watch the behind-the-scenes footage from the new H.E. by MANGO campaing featuring Gerard Pique:


