Posted on December 20th, by HeatherZeller in A GLAM SLAM U, BLOG, GEAR.


The bad news for NCAA fans: the 2010 football season is winding down, with only bowl games left to play. The good news: the end of college football means college basketball is in full swing. As your favorite teams work to improve their game, you can work to improve your gametime style.

Collegiate attire has definitely evolved over the years and companies are continuing to take on a more fashion-forward approach when it comes to developing gear for female fans. A Glam Slam has found three companies who are putting a totally unique spin on college fan gear, each doing so in very different ways. Take a look:

Campus Couture

“Couture was her only downfall…that and a love for her team.”The motto of the Campus Couture brand describes many collegiate females who are eager to showcase their school spirit, while maintaining their sense of style at the same time. Long sleeve tees, shorts sleeve tees, tanks, hoodies and track jackets adhere to school colors, but custom prints and embellishments ensure that your team gear will be one-of-a-kind. An added bonus: you can even expedite your shipment to receive items just in time for the big game.


SPORTi was founded by Lusine Mkrtchyan, a fashion enthusiast and USC graduate. Sick of modifying over-sized clothing into fashionable pieces, Lusine set out to create a stylish collection for female sports fans. Taking inspiration from students, fashion runways and the streets, the brand’s innovative offerings allow female fans to proudly showcase their school colors and team spirit all while maintaining their femininity. Dresses, jumpers, tanks, tube tops and tees project a fun and flirty vibe that will turn heads in the stands and take you way beyond gametime.

Meesh & Mia

Meesh & Mia offer a more sophisticated approach to collegiate fan gear, an area that is typically dominated by casual tees and sweats. The line of jackets, vests, tunics, cardigans and sweaters feature very subtle touches of team spirit making the collection perfect for Game day. Work day. Any day.”

The company’s fashions seem to target a slightly older demographic, likely school alums, faculty or general sports enthusiasts. Perfectly placed team logos and intricate details give these pieces a high-fashion feel and make them much more versatile. The attire even work appropriate, so wearers can show their team allegiance any time of day.

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